how to do a SWOT analysis

  • Know your strengths and weaknesses

    As small business owners, we tend to know a little about every part of running a business. This isn’t a bad thing, but we can often get bogged down in running our business and all the associated tasks. We end up losing sight of what it was we actually went into business for the very […]


  • What is an entrepreneur mindset & why it’s important to have one?

    There’s a lot of talk buzzing around in the world at large, about having the right mindset for business. Mention you’re in business for yourself, or thinking of starting your own business and various labelling words get thrown into those right mindset conversations, entrepreneur, solopreneur, mumpreneur, hobbyist etc. But what exactly IS the right mindset to […]